Big Billion Days
Flipkart
Flipkart
personalised assets deployed
Different Variables
Click- Through Rate
AdGreetz partnered with Flipkart for a groundbreaking campaign for their 'Big Billion Days' Sale event. AdGreetz deployed millions of personalised videos, carousels ads , banner ads, HTML5 display ads and email messages. The campaign was deployed on Facebook, YouTube and Google DCM, for an eight-day period (3 - pre-sale, 5 - sale).
The campaign included 104 ad variants
Deploy personalised assets to all audiences over 3 channels
Increasing sales and return on investment in comparison to the previous year's sales event
We deployed over 18 million personalised assets and in return received an incredible 3.08% click- through rate resulting in an 60% average completion rate.
Vijay Sharma, Flipkart